Terms and Conditions

1. Purpose

These terms and conditions ("Terms") govern the contractual relationship between Glow Mark Agency, headquartered at Merksemsesteenweg 112, 2100 Deurne, Belgium (company registration number: BE 1019.405.662), and any client ("the Client") subscribing to its organic search (SEO) services, including but not limited to technical audits, on-page optimization, link building, local SEO, and multilingual strategy.

2. Quotes and orders

Every engagement begins with a free audit and a tailored, no-obligation quote. The quote specifies the scope of services, their duration (3, 6, or 12 months), and their price. An order is considered final upon receipt of the Client's written agreement (signed quote, email confirmation, or any equivalent means).

3. Obligation of means, not of results

The Client acknowledges that organic search depends on a ranking algorithm (notably Google's) that Glow Mark Agency does not control. Accordingly, Glow Mark Agency commits to deploying appropriate technical and editorial resources in line with SEO best practices, but cannot guarantee a specific outcome (ranking, traffic volume) within a set timeframe. No clause in the quote shall be interpreted as a guarantee of results.

4. Pricing and payment terms

Prices are those stated in the quote accepted by the Client, in euros and excluding VAT unless stated otherwise. Unless otherwise agreed, invoices are payable within 30 calendar days of issue. Late payment may, after a formal notice remains unanswered, result in late-payment interest at the applicable statutory rate.

5. Duration and termination

Campaigns are subscribed for a term of 3, 6, or 12 months, renewable by express agreement of both parties. Either party may terminate the collaboration before its term with 30 days' written notice, without prejudice to amounts owed for services already performed.

6. Client obligations

The Client agrees to provide Glow Mark Agency with the necessary access (hosting, content management system, Google Search Console and Analytics accounts) and information required for the proper performance of the services, within a reasonable timeframe. Any delay attributable to the Client in providing these elements may affect the delivery timeline without engaging Glow Mark Agency's liability.

7. Intellectual property

Unless stated otherwise, content written on the Client's behalf (articles, pages, tags) becomes the Client's property once the corresponding invoices are paid in full. Glow Mark Agency retains the right to reference its collaboration with the Client for commercial reference purposes, unless the Client objects in writing.

8. Limitation of liability

Glow Mark Agency's liability can only be engaged in the event of proven fault in the performance of its contractual obligations, and shall in any case be limited to the amount paid by the Client over the last three months of collaboration. Glow Mark Agency cannot be held liable for decisions or algorithm changes made unilaterally by third parties (Google, search engines, social networks).

9. Governing law and jurisdiction

These Terms are governed by Belgian law. Any dispute relating to their interpretation or performance falls under the exclusive jurisdiction of the courts of the Antwerp district, subject to mandatory consumer-protection provisions where applicable.